Discover Your Birthstone Charm

PURELEI Insights

Coming soon: PURELEI Store in Munich

The countdown is on! Get information and sneak peeks of our first-ever PURELEI Store in Munich!
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PURELEI Insights

World Women’s Day Spendenaktion 2024

Everything about PURELEI's 2024 World Women's Day donation campaign.
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Mahina Club Exclusive

Everything You Need to Know About the Mahina Club

Discover everything you need to know about the PURELEI Mahina Club Jewelry Subscription – Join our Club!
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PURELEI Insights

Festive Jewelry Styles

Discover new sparkling styles & get inspired by the teams' jewelry picks for the holiday season.
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PURELEI Insights

The Making of PURELEI's Jewelry Advent Calendar

Take a look behind the scenes on how Team PURELEI poured their hearts into creating the Advent Calendar 2023.
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PURELEI Insights

The PURELEI Jewelry Advent Calendar 2023

Discover Hawaii’s 5 elements & find out why the 2023 Advent Calendar will make your jewelry dreams come true.
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PURELEI Insights

Alisas Sommerlooks

Aloha, Alisa! Discover Alisa's must-have jewelry pieces of the summer for looks that radiate pure Aloha vibes.
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PURELEI Insights

PURELEI Pop-Up Store

Recap on our 2022 PURELEI Pop-Up Store in Mannheim!
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PURELEI Insights

The 12 Zodiac Signs & Their Elements

Find out to which element your zodiac sign is linked to and which character traits are associated with...
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PURELEI Insights

Unisex Jewelry Styling Inspiration

Introducing the Rush Unisex Collection: Get some inspiration for unisex jewelry styles.
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PURELEI Insights

Recap Win a Wish Giveaway

We love to hear from our community! To live Aloha also means to give back and to live...
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PURELEI Insights

Hawaiian Culture: Seashells

Dive into Hawaiian culture with us and find out why seashells are more than just beautiful.
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