EARLY ACCESS

ADVENT CALENDAR

Be part of our Early Access and get the chance to win a €3.000 Westwing gift card!

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ONLY DURING EARLY ACCESS:

Win a €3.000 Westwing gift card!

ADVENT CALENDAR 2025

01

Days

00

Hours

36

Minutes

03

Seconds

Shop popular

JEWELrY

Discover popular

JEWELRY

Back soon

Mahina Club

The Mahina Club returns on September 2nd and will be available internationally. This is your chance to rejoin the Club and start fresh with a new subscription.

Learn more

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5 Ways of Love

What does love mean to you? Discover 5 unique expressions with our Jewelry Advent Calendar.

Discover your Way of Love

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Find your

INSPIRATION

Exclusive LIMITED Pre-Launch Offer

Shop our past Mahina Club Sets for only 29,90€

As a thank you for your patience, you can now get the latest Mahina Club Sets for the original subscription price instead of €69.90.

GET YOUR SET NOW

August 2025

Birthday Bliss Edition

July 2025

Pearls of Nature Edition

June 2025

Coastline Edition

May 2025

Connection Edition

April 2025

Oceanfront Edition

March 2025

EmpowHER Edition

Outlet Special

Shop 2 products from our Outlet Collection

& get the less expensive one for free!

CODE: 2FOR1OUTLET

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new products

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Jewelry advent calendar 2025 - INT PURELEIJewelry advent calendar 2025 - INT PURELEIJewelry advent calendar 2025 - INT PURELEI

Jewelry advent calendar 2025

€199,90

files/ilalo-necklace-25311-necklace-ilalo-14k-gold-1793698.jpgfiles/ilalo-necklace-25311-necklace-ilalo-14k-gold-1793698.jpgI`Lalo Necklace - INT PURELEI

I`Lalo Necklace

€39,90

files/iconic-sun-necklace-25311-necklace-iconic-sun-14k-gold-3409686.jpgfiles/iconic-sun-necklace-25311-necklace-iconic-sun-14k-gold-3409686.jpgIconic Sun Necklace - INT PURELEI

Iconic Sun Necklace

€39,90

files/fine-vintage-necklace-25311-necklace-fine-vintage-14k-gold-5259272.jpgfiles/fine-vintage-necklace-25311-necklace-fine-vintage-14k-gold-5259272.jpgFine Vintage Necklace - INT PURELEI

Fine Vintage Necklace

€35,90

files/eternal-necklace-25311-necklace-eternal-14k-gold-8740921.jpgfiles/eternal-necklace-25311-necklace-eternal-14k-gold-8740921.jpgEternal Necklace - INT PURELEI

Eternal Necklace

€39,90

Live Aloha

About Purelei

Our brand name PURELEI consists of the two words "pure and lei" and represents the pure attitude towards life and the famous hawaiian flower necklace.

PURELEI stands for designs that tell a personal story, durable materials, exclusive design collaborations and the Aloha way of life. The company was founded in 2016 by Alisa, Freddy and Etienne.

DESIGN INSPIRED BY HAWAII

WATERPROOF & LONGLASTING

Stainless Steel, 18K gold plated

Recycled Packagings

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Fine Jewelry

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Dream Necklace - INT PURELEI Dream Necklace - INT PURELEI

Dream Necklace

€199,00

SOLD OUT
Dream Pearl Charm - INT PURELEI Dream Pearl Charm - INT PURELEI

Dream Pearl Charm

€139,00

SOLD OUT
Symphony Necklace - INT PURELEI Symphony Necklace - INT PURELEI

Symphony Necklace

€79,00

Gleam Earring - INT PURELEI Gleam Earring - INT PURELEI

Gleam Earring

€69,00

NEW
Dream Bracelet - INT PURELEI Dream Bracelet - INT PURELEI

Dream Bracelet

€139,00

Essence Earring - INT PURELEI Essence Earring - INT PURELEI

Essence Earring

€69,00

Timeless Earring - INT PURELEI Timeless Earring - INT PURELEI

Timeless Earring

€59,00

Nautilus Shell Charm - INT PURELEI Nautilus Shell Charm - INT PURELEI

Nautilus Shell Charm

€149,00

Perfection Necklace - INT PURELEI Perfection Necklace - INT PURELEI

Perfection Necklace

€79,00

NEW
Essence Bracelet - INT PURELEI Essence Bracelet - INT PURELEI

Essence Bracelet

€89,00

Gleam Necklace - INT PURELEI Gleam Necklace - INT PURELEI

Gleam Necklace

€109,00

NEW
Gleam Bracelet - INT PURELEI Gleam Bracelet - INT PURELEI

Gleam Bracelet

€89,00

NEW
Perfection Charm - INT PURELEI Perfection Charm - INT PURELEI

Perfection Charm

€49,00

NEW
Hearts Earring - INT PURELEI Hearts Earring - INT PURELEI

Hearts Earring

€69,00

SOLD OUT